Tuesday, 23 March 2010

How did you use media technologies in the construction, research, planning and evaluation stages?

Media technologies are a major part of construction, research and planning, and the evaluation stages so they played a big part in the creation of my productions.

The first part of my production was to find an unsigned band to promote their song. I used the internet such for bands and especially used Myspace. The website promotes bands and allows you to listen to their music and see pictures. Within the construction of the productions a lot of planning and research was done in different ways which involved media technology. The first part of my planning was location scouting; to do this I used a digital camera to take a picture of the locations. Once I found a location we experimented with different angles and shot types which were then uploaded to our blog. The blog is another media technology which has become a vital part of the whole media course. The blog allows me to upload any work to the Internet for everyone to see, I can upload pictures, videos as well as presentations. I uploaded my videos and pictures of the skate park, the location of my video. Below is a screen shot from my blog and it shows a simple diagram with a video below. Again using media technologies of software to create the diagrams.



Researching and planning into the print productions I used the Internet to get images of album covers. I also took photos on my Blackberry, of the CD interiors and uploaded them straight from there to my blog.

Filming the music video I used a video camera and once filmed I captured the footage to a school computer ready for editing. To edit I used Adobe Premier Elements. I firstly added the mp3 to the project and from there I could sync the footage to the track. I experimented with the contrast on the footage as some shots were darker than others, by doing this I could create a consistent image for the production.


With the construction of the CD package and advert I used a digital camera to take all of my photography. I then put the images into Photoshop to edit my images. Photoshop allows for a use of layers and therefore easy editing. I looked around for fonts that I could use for the title, that would link with the music video. When looking through Google’s editing software ‘Picasa’ I found the font ‘Earwig Factory’ which has received positive responses in my audience feedback.

For the evaluation I had to export all of my final productions. I used Adobe Premier Elements to export the music video to a windows movie video and I exported my print production on Photoshop. After having my final copies I uploaded them to my blog.

Overall media technologies have been an important feature in the creation of my productions. Without these technologies the creativity could not be put across as well as a final copy. Software such as Photoshop and Premier Elements allows for clever effects to be made possible. This creativity is mostly created by the Internet. The internet offers a wide range of information, opinionated and factual.

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